--- title: Introduction to NotifyBay description: Master your store's inventory and pricing strategy. Automatically recover lost revenue with professional Back-in-Stock and Price Drop notifications. --- Welcome to the **NotifyBay** user guide. NotifyBay is a high-performance, conversion-focused WooCommerce suite designed to recover lost revenue. It empowers store owners to bridge the gap between customer intent and successful conversion by automating **Back-in-Stock (Waitlist)** and **Price Drop (Wishlist)** notifications. Every eCommerce store faces two major conversion killers: **Inventory stockouts** and **price sensitivity**. Instead of letting those potential buyers abandon your site, NotifyBay engages them exactly when their interest is highest. --- ## Powerful Sales Recovery Modules NotifyBay provides two distinct modules to capture customer demand and automate your marketing. ### ⏳ Back-in-Stock (Waitlist) When a product hits zero inventory, NotifyBay replaces the static "Out of Stock" message with an elegant, high-converting "Notify Me" form. - **The Trigger:** As soon as you update stock in WooCommerce, NotifyBay immediately emails everyone waiting. - **Variation Aware:** Customers can subscribe to specific sizes or colors, ensuring they only get notified for the exact item they want. - **Lead Expiry:** Allow customers to choose how long they want to stay on the list (e.g., 7, 30, or 90 days), ensuring your notification list stays fresh and relevant. ![Waitlist Subscription Form with Expiry](/notifybay/assets/screenshots/intro-waitlist-form.png) ### ⭐ Price Drop (Wishlist) Allow customers to track their favorite products and wait for a deal. Users can set a "Target Price"—their ideal purchase price. - **The Trigger:** If you lower the product price (via a sale or permanent change) to meet or beat their target, they receive an automated alert to come back and buy. - **Strategic Discounting:** Analyze subscriber data to see exactly what price point will trigger the most sales. ![Price Drop Button](/notifybay/assets/screenshots/intro-wishlist-btn.png) --- ## The Intelligence Engine NotifyBay isn't just a mailer; it's a smart background engine built for modern, high-volume stores. ### 1. Smart Restocking (Thresholds) Avoid "trigger-happy" notifications. If you only restock 1 unit (perhaps a return), NotifyBay can be configured to wait until a larger shipment arrives before firing off thousands of emails. This prevents customer frustration and "sold-out again" disappointment. ### 2. Fair-Play Restock Batches If you restock 10 items but have 100 people waiting, NotifyBay can notify exactly the first 10 people in line. It then "reserves" those units for a few hours before notifying the next batch, ensuring every customer who gets an email actually has a chance to buy. ![Fair Play Settings](/notifybay/assets/screenshots/intro-fair-play.png) ### 3. "Hurry" (Last Chance) Automation NotifyBay can automatically send a second "Hurry" email when a recently restocked item is about to sell out again. This follow-up triggers immediate conversions by creating a genuine "last chance" scenario. --- ## Exceptional Customer Experience Building trust is just as important as building a list. NotifyBay provides your customers with the transparency they expect from a premium store. ### Customer Self-Service Dashboard Logged-in users can manage, track, and cancel their alerts directly from their native WooCommerce **My Account** page. This reduces support tickets and gives customers complete control over their data. ![Customer My Account Dashboard](/notifybay/assets/screenshots/intro-my-account-tab.png) ### GDPR & Compliance Ready Includes full support for **Double Opt-In** verification and one-click unsubscription to ensure your email marketing stays compliant and your sender reputation stays clean. --- ## Data-Driven ROI Stop guessing what to order or when to run a sale. The NotifyBay dashboard provides clear, actionable metrics: - **Converted Sales:** See exactly how much money was generated from your notification emails. - **Potential Recovery:** Know the total market value of your waitlists to prioritize your purchasing budget. ![Converted Sales Metric Card](/notifybay/assets/screenshots/intro-conversion-card.png) --- ## Ready to Start Recovering Revenue? NotifyBay is a premium solution available exclusively via our official website. ### Next Steps: 1. **[Installation Guide](/notifybay/getting-started/installation/):** Learn how to upload and activate your copy. 2. **[Quick Start Guide](/notifybay/getting-started/quick-start/):** Get your first "Notify Me" button live in under 5 minutes. 3. **[Manual Placement](/notifybay/getting-started/manual-placement/):** Learn how to use Gutenberg Blocks and Shortcodes.